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Traffic Acquisition Manager

This is a Traffic Acquisition Manager job description template. Made for posting on job boards and careers sites. Feel free to edit and customize it.

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Traffic Acquisition Manager job description

Job description

We are seeking a pro-active Traffic Acquisition Manager. You will raise the bar for our online exposure through paid and organic search channels alike.

  • Push business decisions to support the growth metrics.
  • Monitor a diverse set of campaigns simultaneously for maximum engagement and exposure.
  • Analyze keywords, web traffic, and market trends to make data based decisions.
  • Collaborate with the growth team to manage user conversion and engagement with the goal of increasing traffic from various channels.
  • Increase organic traffic by identifying effective copy and long-tail keywords.
  • Apply best Search Engine Optimization (SEO) practices and techniques.
  • Produce reports on marketing campaigns and traffic growth periodically.
  • Outreach to potential websites to promote content and build backlinks.
  • Build an extensive network with bloggers, journalists, industry influencers.
  • Keep updated with the latest best practices in the online marketing industry.

Job benefits:

  • [X] salary
  • [X] vacation days
  • Sick, personal, and parental leave
  • Child and elder care
  • Health insurance
  • Retirement plans
  • Professional development

Job requirements

  • Experience with SEO, SEM, PPC, email marketing, and Social Media platforms.
  • [X] year(s) experience in digital marketing.
  • An advocate for data-driven decisions.
  • Strong analytical thinking.
  • Experience with WordPress, HTML, and Google Analytics.
  • Excellent communication and organizational skills.
  • Excellent verbal and written communication in [X] language.
  • [X] degree in Business Administration, Marketing, or relevant fields.